theFUZE | Ignite Your Brand

FUZE is a boutique creative agency providing strategy, design, interactive, & production solutions for manufacturing & foodservice.

Our curiosity and passion to serve our clients and their customers drive our process at every stage of the creative process to deliver results that leave lasting impressions.

Webb Foodservice Design Website

The goal was to overhaul the old website to better reflect the industry-leading Webb Design brand and to better engage visitors. Webb’s new site reflects a more robust and engaging version of their vision, mission, and objectives. It provides a solid foundation for continued additions and improvements. https://webbfoodservicedesign.com/

Lakeside Dining - University of Alabama

Working directly with the architecture firm CMH, operator Aramark, and foodservice design consultant Foodesign Associates, theFUZE provided new concepts, with full branding and signage coordination. This resulted in 8 unique food concepts included within the Lakeside facility: University Bakery, Sola Fusion Taqueria, Yoshoku Japanese Tepanyaki, Glutinvs Minimvs, Crimson Fresh, 1831 Kitchen, Bama Burger Bar and Churrasco Brazilian Grill.

Video Production

That's Tasty Organic, All-Natural Purees

Kitchens To Go Print Advertising

KTG worked with FUZE on creative and copy for their industry print publication advertising throughout the year. By tailoring content to a particular issue's editorial focus or the current landscape of the industry we were able to target specific segments with our ads.

Rebrand - Technibilt becomes Wanzl North America

Our team worked closely with Wanzl’s internal marketing department in Germany to ensure all materials adhered to their intensive brand standards. We redesigned all point-ofsale materials, signage, p

Kitchens To Go 20ft Trade Show Booth

BSI Website

theFuze worked with BSI on a complete refresh of their web presence including both overall look and feel as well as UI/UX built on the Wordpress platform. Organization of documentation and product information was key. The solution was an easy to navigate, clean design that really shows off their industry leading products. https://bsidesigns.com/

Video Production

Weiler Abrasives - Foundry Video

Ice-O-Matic Website

Ice-O-Matic approached theFUZE to completely overhaul their existing web presence. The current state of their website didn’t reflect the success of the brand or the quality of their trade show and print assets. In addition, the technical support team needed new digital tools to provide their service techs with the right documentation at the right time. Ice-O-Matic’s new website reflects their best-in-class product offerings and serves as a highly effective platform for future growth. https://iceomatic.com/

e360 Branding

Full brand design for the e360 platform.

Brand Development

e360 Branding

D9 Packaging Design

Our team worked closely with D9’s management team to gather all existing assets and develop cohesive brand guidelines. Using these standards, we re-imagined and refreshed D9’s existing portfolio of beer labels and packaging, redesigned and rebuilt their website, and assisted their social media and other promotional efforts (including successful live events such as a chef-centric Scottish Beer Breakfast and a Halloween Bash featuring 13 brand-new brews).