Are you interested in building your restaurant brand using public relations, but not really sure how to go about doing it? Public relations can be an extremely useful tool for your business. Unfortunately, many restaurants are under the misconception that public relations are only for large...
HOW TO USE VIDEOS IN YOUR RESTAURANT MARKETING Have you ever watched a recipe video online (ahem, thanks Food Network) and immediately thought…”Yeah, I’m going to eat that for dinner”? If you said no, you’re lying. The same concept can be used in restaurant marketing, yet instead...
FIVE TIPS FOR INCREASING INSTAGRAM ENGAGEMENT Instagram is steadily becoming one of the most popular (and engaging) social media apps to date. With over 800 million users, it’s hard to justify the decision to not market your business on their platform. If you are equipped with a well-planned...
Everyone knows that business is shifting to the internet, but not all businesses know what that looks like from a practical standpoint. The Inbound Methodology is a good place to start Let's start with two basic assumptions: Your customers are online. The internet works differently than real life. So...
Marketing automation is no longer optional. You need it to surpass your competition. In this post we're discussing 7 automation tips to generate more leads! There's one thing preventing your company from beating the competition -- your marketing. But marketing automation can help take your business to...
Instagram for Business: How to Nail Your Publishing Strategy When you’re ready to optimize your social media content strategy, a publishing schedule can be a powerful tool. Here are our 5 tidbits on how to master your Instagram business account. Let’s get down to the facts: to...